Archives for 2020

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Creating a Logo: A 7-Step Guide

“You never get a second chance at a first impression”. Successful companies build brands that attract the right customers and inspire …
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Customer Discovery in 4 Steps: A Guide to Validate a Market Before Investing in your Company

The best business ideas are validated by customers in the marketplace before the product or service is fully developed. Savvy …
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Successful Entrepreneurs Solve a Problem for their Customer

One of the most common questions that our consultants hear is “What type of business should I open?” Many aspiring entrepreneurs have dreams about forming …
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A Rapidly Changing Business Landscape in 2020

Record numbers of businesses closed during the pandemic is offset by a rapidly changing business landscape in 2020 with a record …
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Business in 2020: Learn New Skills and Improve Your Weaknesses

Many businesses have modified their operations since the beginning of this year. Purchases are handled differently, inventories have shifted, and business models have changed just to …

How to Incorporate Lean Startup Principles in your Business

A decade ago, the Lean Startup movement generated much buzz in the startup world and companies and entrepreneurship curricula began …

StartUpUMW Students Grow their Business: Sunnyside Supply Co.

At a time when college graduates and aspiring young professionals are facing significant challenges in the job search, two UMW …
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Surviving During COVID-19: Renee’s Crêpes and Cakes

Crêpes, the French street-food staple, are an easy and delicious way to satisfy sweet and savory cravings with countless filling …
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StartUpUMW Goes Online for the Fall 2020 Semester

The UMW CED is preparing to teach their student entrepreneur program – StartUpUMW – goes online this fall semester. An …
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Discover Next Step Assists with Brain Health Resources

The slowdown in business due to the pandemic has provided business owners with time to explore new ideas and develop …
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Retail During COVID-19: Best Practices to Keep Your Business Strong

The retail sector was hit hard during the pandemic and retail companies continue to face declining consumer demand from online …
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UMW Faculty Business Experts Help Small Businesses Impacted by COVID-19: UMW CARES

The Center for Economic Development (CED) and the UMW Small Business Development Center (SBDC) have partnered with the College of …